Created an engaging social media presence that developed brand trust within our target market. YouTube Optimization- achieved the top rankings for the majority of videos uploaded. This resulted in a 54 % increase in website visits through YouTube. Strategic end of video annotations, quality descriptions, and increased volume of video uploads has lead to an increase in visits via YouTube.
Social Media Referral Traffic: 32%
IG Stories: 161%
Web Sales (SEM/PPC)
Increased website sales by 58 % with an aggressive and interactive SEM plan. High organic search ranking, email marketing, social media marketing, Facebook ads, and some Google ads were utilized (fiscal-2018).
Increased mobile traffic by 29% (2018). This was possible because of aggressive social media campaigns, content scheduling, and a responsive website design. Our responsive website approach allowed viewers to read and navigation with minimal panning and scrolling, creating an excellent UX experience. Web shop looks great on all devices!
Achieved and maintained high page rankings for all major keyword phrases. Organic search traffic has increased by 28% (Jan-Sept 2019). We utilized, link building, social media engagement, and quality content to achieve high organic search rankings.
Going with a responsive website design helped improve website load time, bounce rate, mobile UX , time on site, and pages visited. This helped skyrocket our organic rankings.
In 2018, successfully managed and promoted two annual large scale fundraisers for youth football organizations in need of funds.
May 2018, operated an international youth football camp in Vienna, Austria.
2018 Central NJ Pop Warner Coach of the Year Award.
Coaching Above and Beyond Award 2012-Award given to a volunteer youth football coach who is recognized for his/her commitment to local youth athletes.
Volunteer youth football coach with 15 years of experience.
Volunteer 7 on 7 spring flag football coach with 8+ years of experience.
Berkeley College, Bachelor of Science, Justice Studies
President’s List three semesters.
Dean’s List four semesters.
Overall GPA: 3.7